WEConnect International matches businesses owned by women with multinational corporations that want to buy more services from women. Madelaine Artavia Sotela of Costa Rica is a prime example of how the initiative can vastly improve women’s livelihoods.
Despite reforms, labour markets in the Middle East and North Africa (MENA) have been unable to absorb the growing number of job seekers. Women and educated youth are particularly vulnerable to high unemployment. However, data on entrepreneurship and the private enterprise sector in the region have been virtually non-existent.