Options for Diversification in Tobacco Farming and Related Activities (India)

Although India is a signatory to the Framework Convention on Tobacco Control (FCTC) and has put in place a number of policies aimed at reducing the demand for tobacco products, the tobacco industry still benefits from strong institutional support. India is, however, a member of the World Health Organization (WHO) Working Group on Alternative Livelihoods to Tobacco Production, and has set up its own national working group to review and suggest feasible alternatives.

This project aims to provide the national working group with data on the socioeconomic status of the population engaged in tobacco farming and related activities such as bidi rolling and tendu leaf plucking; identify feasible alternative livelihoods; and design an intervention to facilitate a gradual shift to other viable and sustainable livelihoods.

Project ID


Project status


Start Date

Thursday, January 5, 2012

End Date

Saturday, October 5, 2013


18 months

IDRC Officer

Leppan, Wardie

Total funding

CA$ 200,500


India, Central Asia, Far East Asia, South Asia


Food, Environment, and Health

Project Leader

Nayanatara S. Nayak


Centre for Multi-Disciplinary Development Research

Institution Country


Institution Website